MetalSoftware, Inc.

Website Marketing

12 Ideas Proven to Drive Traffic Via Content Marketing

If you think of content marketing strictly in terms of good blog posts, you are missing opportunities. High quality blog posts are important. But that is just the tip of the iceberg. If you truly want to harness the power of content marketing, you must generate more types of content.

Here are 12 ideas that will drive traffic and take your [...]

Learn How To Get Website Traffic in 2014

Have you been wondering where your website rankings and traffic went? It seems like every time you turn around some new guru has the latest quick fix for your traffic woes. Why? Because everyone wants the cheapest marketing possible. The problem is, like this sign reminds us: fast service cheap won’t be good. At least not for long term rankings [...]

How To Use Images In Social Media In 4 Easy Tips

Usage of images on social media has evolved over the past couple of years. Why? Because 86% of social media users describe themselves as visual learners. Image marketing has gained center stage, you can no longer rise to the top with an all text based approach. People just love visuals, and they take action quicker.

What’s more, the power of images [...]

11 Social Media Advertising Networks You Need to Know

Are your Internet generated sales down? I’m here to tell you the ship is sailing away from you. I get it. Small and medium sized businesses are having a hard time understanding this new stage of the Internet. I can’t count the number of times I have heard owners say “I’m so done with social networking”.

Why is that? Many business [...]

The Top 22 Pay-Per-Click PPC Advertising Networks

Businesses spend billions on direct mail, TV, radio and print advertising. Unfortunately, many small businesses are left frustrated by the lack of sales and return on their advertising dollars. Considering the average attention span of adults is under 10 seconds these days, it’s no wonder people are frustrated.

There’s still some good news. Consumers are shifting more of their time researching [...]

52 Tactics You Must Use In Your LinkedIn Marketing Strategy

Getting started on LinkedIn is easy. But doing it the best way for you and your business was complicated until now.

Here are several great posts with 52 ideas on how you can get the most out of this social network.

7 Essential LinkedIn Marketing Stats: When to Post, What to Post and How to Improve

Here’s what I learned:

LinkedIn sends nearly four [...]

The Secrets Pros Use to Write Great Blog Posts

How do all these blogs come up something worth reading? The reality is only 18% of website owners focus on content at all. Maybe it’s that we’re distracted by around 3,000 brand messages each day. It’s overwhelming. I wanted to discover the secrets pro bloggers use to consistently generate great content.

Knowing that I’m not the greatest writer I spent hours [...]

Make Sense of Your Social Media Marketing

Why use social media?
Studies have shown that customers are turning away from traditional media like newspapers, magazines and TV ads. Increasingly, consumers are shifting to social networks to search for relevant products and services. According to a recent Nielsen study, 70% of consumers trust the reviews and recommendations they find on social media. It has become main stream for [...]

The Secrets of Real Estate Website Branding

His shiny face reinforced his image for all of those people who recognized the advertisement.

However, when he polled people who hadn’t seen him before, a different story emerged.

The types of people who visit a web site come in 2 basic types:

Those who know you and respect you
Those who don’t know you and aren’t looking for a sales pitch

Paying attention both [...]

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